Many home and personal care brands utilize clear film to showcase the container and product as the primary brand visual. Since consumers see more of the product inside, there is a higher perception of product quality. Therefore many brands use the clear film and “no label" look as a subtle complement to the overall package.
Global MDO Clear is a semi-conformable film that is perfect for rigid and squeezable plastic containers, as well as coated and uncoated glass bottles. Labels can be printed using a variety of conventional methods, including Flexo, Digital, UV/Screen, Gravure and Offset, and married to high-end print effects like foil stamping to create a perfect tapestry of container, label and product.
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Want to discuss Clear Film or other label solutions for your brand?
Contact your local Avery Dennison Materials representative for more information or to arrange a meeting. Or email us at designer.showcase@averydennison.com
